
The name of the game at the Walt Disney Company in the 21st century has been “acquisition.” The company has grown massively in size thanks largely to the era in which former CEO Bob Iger oversaw the purchases of Pixar, Marvel, and Lucasfilm. But in the years before Buzz Lightyear, Spider-Man, and Luke Skywalker became Disney property, an equally beloved if frustratingly underserved group of characters took up residence in the Magic Kingdom. That would be the Muppets, who joined the fold in February of 2004, ensuring that any future films, TV shows, and specials starring Kermit The Frog, Miss Piggy, and Fozzie Bear would have the Disney imprimatur.
This was one of the final big moves from Iger’s predecessor, Michael Eisner, the completion of a deal that had fallen through nearly 15 years prior—just before the death of Muppet creator Jim Henson. Compared to Iger’s active pursuit of Pixar once he was installed as CEO, the view from outside the company was that Eisner had handed his former underling a bag of unwanted felt on his way out the door. As the company poured more money into (and made more money from) sequels to Toy Story and Cars, the many phases of the Marvel Cinematic Universe, and the start-and-stop expansion of the Star Wars galaxy, the Muppets managed to feel left out of the expansion party even though they were first to arrive.
The House Of Mouse’s shaky stewardship of Kermit and friends has become a flashpoint once more in light of the recent one-off revival of The Muppet Show and its impressive wins it racked up at this year’s Primetime Emmy Awards. Fans and industry watchers alike remain baffled that Disney hasn’t ordered any additional installments of Sabrina Carpenter’s critically acclaimed, much-watched visit to The Muppet Theater—all the more so after a recent Deadline report suggesting that the sticking point is “the premise” of such a show. Considering that the premise of The Muppet Show is built in (the premise is that it’s The Muppet Show), and considering the state of the Muppets overall, we should ask one simple question. What the hell is Disney doing with the Muppets?
On the surface, the answer would seem to be “quite a lot.” Theme-park fans were heartbroken to see Muppet*Vision 3D permanently retired at Disney’s Hollywood Studios in Orlando last year, but that was somewhat offset by Dr. Teeth And The Electric Mayhem replacing Aerosmith as the musical headliners on the park’s Rock ’n’ Roller Coaster. Last decade, Disney released two separate feature films, The Muppets and Muppets Most Wanted, the former of which netted the Muppets’ first Oscar for Best Original Song. (Yes, inexplicably, “Rainbow Connection” lost to the largely forgotten theme from Norma Rae in 1980.) And in 2015, ABC aired a weekly TV series also titled The Muppets. Add in Disney+ projects like Muppets Haunted Mansion and The Muppets Mayhem and it doesn’t seem like the studio has ignored these characters at all.






